I think giving the logo some context would be a good idea, but I wouldn't go so far as putting it on a t-shirt or 3D objects (it can be hard to represent what this would actually look like without spending a bunch of extra time or money to keep it from looking tacky). Unless we're talking about close-to-final revisions for a giant corporate account, I think that'd be overkill.
Unless they've already commissioned you to design the t-shirts, lighters, etc. anyway, stick to simpler (2D) examples and do those really well.
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